✦AI Business Strategist for Female Founders

Your business
finally has a
Co-CEO.

THE AI THAT ACTUALLY KNOWS YOUR BUSINESS.

BADDI™ remembers your offer, your funnel, your goals — and builds strategy around all of it. She gets smarter every session. No resets. No re-explaining. Just results.

3-day trial then $97/mo · Cancel anytime

"MIND IS BLOWN" — Jane Y.
I am not disappointed in that decision — 20 mins in
"OBSESSED. Baddi is so good."
Up leveled my marketing plans like nobody's business — jennifurfly
"I can't let it go" — thecradlecoachacademy
GAME-FREAKING-CHANGER in my photography business — Jennifer Juni
"I'm completely addicted."
SHUT THE ACTUAL F UP this is sooooo good — sarah.airey.co
"MIND IS BLOWN" — Jane Y.
I am not disappointed in that decision — 20 mins in
"OBSESSED. Baddi is so good."
Up leveled my marketing plans like nobody's business — jennifurfly
"I can't let it go" — thecradlecoachacademy
GAME-FREAKING-CHANGER in my photography business — Jennifer Juni
"I'm completely addicted."
SHUT THE ACTUAL F UP this is sooooo good — sarah.airey.co
Sound familiar?

You're running a business alone.
And it's showing.

You've got the offer. The audience. The drive. But every decision — what to post, how to price it, which funnel to build, where your ads are bleeding money — lands on you. Every. Single. Time.

And the AI tools you've tried? They don't know your business. They don't remember last week. They generate content for a stranger and call it "strategy."

You don't need another content generator.
You need a co-CEO who actually knows what's going on.

BADDI™ remembers your offer, your audience, your funnel, your revenue goals — and builds real strategy around all of it. She gets smarter every session. No resets. No re-explaining. Just results that compound.

The fix

Meet BADDI™.
She's not a chatbot.
She's your co-CEO.

She already knows your offer, your funnel, and what you said you'd launch by Friday.

Session 1

You tell her who you are.

  • Your offer, your price, your audience
  • Where you're stuck and what's not converting
  • Your funnel, traffic sources, tech stack
  • What you want to build next
Every session after

She already knows.

  • Picks up mid-thought from last time
  • References decisions you made 3 sessions ago
  • Notices patterns you haven't spotted yet
  • Asks about the launch you said was happening Friday

Most AI resets every conversation. BADDI compounds.
Session 10 is exponentially more valuable than session 1.

Live preview

BADDI in action.

Watch her analyze, strategize, and deliver real fixes in real time.

b
🔍 Chats
PRO
→ out
b
Hey, I'm BADDI.
Pick a coaching mode to get started.
Revenue Leak Detector
Find what's leaking
Funnel Mode
Build your funnel
Ads Mode
Write ad creatives
Sales Closer Lite
Close DMs
Scale Mode
Scale or stabilize?
Automation Mode
Build systems
The Full Audit PRO
Complete teardown
— or just start chatting —
Ask BADDI anything...
◆ Revenue Leak Detector
b
Alright, let's find the leak. Tell me about your current funnel — what's your traffic source, what's the offer, and where do you think people are dropping off?
📋 Copy
Running Meta ads to a $497 course. Spending $2K/mo, getting maybe 3 sales. Traffic seems fine but nobody's buying. Landing page has been up for 6 months.
b
b

Ooof, that's a 25% ROAS — definitely bleeding money. Let's dig into this.

First question: What's your click-through rate from your Meta ads to your landing page? Are you getting good traffic volume but poor conversions, or is the traffic itself the issue?

And when you say "landing page" — are people going straight from the ad to a sales page for the $497 course, or is there an opt-in/lead magnet step first?

This matters because a cold audience jumping straight to a $497 offer is a completely different problem than having a nurture sequence that's not converting.

📋 Copy
CTR is 1.8% which seemed decent? And yeah it's straight to the sales page, no opt-in. I figured the course sells itself. Page has testimonials and everything.
b
b

Found your leak. Your traffic is actually solid — 1.8% CTR is above average. The problem is 100% your sales page.

✓ CPM: ~$28 (healthy)

✓ CTR: 1.8% (above avg)

🚨 Page → checkout: 0.9% (industry avg is 3.2%)

Cold traffic straight to a $497 offer with no nurture? That's your #1 issue. But even on the page itself — here's what I'd fix today:

📋 Copy

🔥 Rewrite your headline

You're selling features. Try: "From $3K months to predictable $10K — with one system that runs while you sleep."

⚡ Add a lead magnet funnel

Stop sending cold traffic to a $497 ask. Free training → email sequence → then the pitch. This alone could 3x conversions.

📈 Move your best proof above the fold

Your $800→$6K/mo student? She's buried at the bottom. Put her right under your headline where she can do the selling for you.

🚀 These 3 fixes could push you from 3 sales to 10+/mo — that's $4,970/mo on the same $2K ad spend. Want me to draft the new headline and lead magnet funnel?

Message BADDI...
BADDI is an AI coach. Always validate important business decisions with trusted advisors.

REAL FOUNDERS.unreal results.

Real DMs. Real comments. Skeptics who tried it and never looked back.

BADDI testimonial 1 BADDI testimonial 2 BADDI testimonial 3 BADDI testimonial 4 BADDI testimonial 5 BADDI testimonial 6 BADDI testimonial 7 BADDI testimonial 8

THIS IS FOR
YOU IF

😤
You're tired of second-guessing your funnel and marketing strategy
💸
You're spending on ads but not seeing sales — and you don't know why
✍️
You're writing everything yourself and still not converting
🔥
You're overwhelmed, stuck in DIY burnout, and ready for a shortcut that works
📈
You want clarity, strategy, and systems that actually scale your revenue
You want real strategy without paying $5K for a consultant or $500/hr for a coach
👑
You want an affordable, efficient growth strategist available 24/7 — who already knows your business.
That's Me — Try BADDI™ for $9 3-day trial · cancel anytime
7 Strategic Modes

Pick a mode. Tell her what's going on.
Walk away with a plan.

BADDI auto-detects what you need and runs the right diagnostic — no setup required.

Revenue Leak Detector

She runs a full funnel audit — traffic, opt-in rate, cart abandonment, follow-up gaps — and names the exact leak. Works for dying offers too.

Funnel Mode

Brief her on your offer and audience and she builds the entire funnel — lead magnet, landing page, email sequence, checkout. A complete blueprint.

Automation Mode

She maps every sequence, trigger, and touchpoint so the right message hits at the right moment — without you being there.

Ads Mode

Brief her on your offer and she writes a full ad creative suite — hooks, copy, CTAs, targeting strategy from TOF to BOF. In minutes.

Sales Closer Lite

Paste the DM, the objection, or the "I'll think about it" — and get the exact words to send back. Closes the conversation without closing the relationship.

Scale Mode

Tell BADDI your numbers. Get a verdict: scale now, stabilize first, or fix this one thing that's choking your growth.

The Full Audit PRO

The co-CEO board deck. BADDI pulls your entire session history, business profile, and open commitments to deliver a complete teardown — what's working, what's bleeding, what to kill, and a prioritized 30-day action plan. This is the mode Standard users see and immediately upgrade for.

What happens over time

After your first 3 sessions,
something shifts.

This is where BADDI stops feeling like a tool and starts feeling like a partner.

1

She learns your business.

BADDI builds a complete profile after onboarding — your offer, your audience, your funnel, your revenue range, and your goals. Every answer she gives from that point forward is calibrated to your actual situation.

2

She tracks what you commit to.

Said you'd launch that email sequence? She remembers. Two sessions later, she'll ask how it went. She holds you accountable without being annoying — because she only tracks what you actually tell her.

3

She spots patterns you can't see.

You're too close to your business to see what's really holding it back. BADDI isn't. With session history, she starts connecting dots — the same objection keeps coming up, the same funnel stage keeps stalling — and tells you exactly what it means.

4

She gets smarter every session.

Most AI resets. BADDI compounds. Session 10 is exponentially more powerful than session 1 — because she's spent 9 sessions learning exactly how your business works and what you need to hear.

✦BADDI™ PRO — Add-on

Everything in BADDI™, plus human coaching and deeper strategy.

PRO members get access to Elyse directly — monthly strategy calls, funnel & ad audits, priority coaching and feedback. Plus the full AI arsenal: The Full Audit, PRO Intelligence Dashboard, and your personalized Weekly BADDI™ Brief. Add PRO for $97/mo on top of your Standard plan.

Monthly PRO strategy calls
Funnel & ad audits with Elyse
The Full Audit Mode — complete business teardown
PRO Intelligence Dashboard — live business overview
Weekly BADDI™ Brief — personalized coaching email
Advanced prompt support + priority human coaching
Add PRO at Checkout — Additional $97/mo →
PRO MEMBERS ONLY

YOUR BUSINESS
INTELLIGENCE HQ.

BADDI PRO tracks every session, commitment, and strategic decision — so she walks into every conversation already knowing your business.

BADDI™ Intelligence Dashboard — PRO
LIVE
Overview
📊Business Snapshot
📋Open Commitments
🗂️Session History
🎯Revenue Goals
Strategy
⚡BADDI Brief
📈Growth Tracker
Sessions
0
↑3 this week
Open Loops
0
BADDI is tracking
Revenue Stage
$5K–$15K/mo
Scaling phase
📋BADDI is tracking these for you
⚡This Week's BADDI Brief
Auto-generated Sunday 8am
Add PRO — Additional $97/mo →
Start with the $9 trial · Upgrade to PRO from inside your dashboard
Choose your plan

GET BADDI™ NOW.Scale at your pace.

Start for $9. Cancel before day 3 and never get charged the $97/mo.

"
I got it three days ago and decided this morning I can't let it go. I am already using it multiple times a day and the value is absolutely insane.
— thecradlecoachacademy
Standard
BADDI™
$97/mo
Start with a 3-day trial for just $9

  • 7 strategic modes
  • Business memory — she learns and remembers
  • Onboarding profile so she knows your business
  • Funnel, ad, and content generation
  • Smart Girl Scale Society community access
  • Bonus trainings + templates
  • The Full Audit (PRO only)
  • PRO Intelligence Dashboard
  • Weekly BADDI™ Brief email
Start $9 Trial
Elyse Pickle — founder of BADDI™ and That Digital Hustle
✦Meet the creator

I built BADDI™ because
I wished she existed 16 years ago.

I'm Elyse — digital marketing strategist, Meta Business Partner, and founder of That Digital Hustle. I've spent 16 years in this industry, built a 7-figure business from scratch, managed millions in Meta ad spend, and helped thousands of clients scale their businesses online.

After years of watching smart, talented women pour money into tools that didn't actually know their business — I built the one that does. BADDI™ is the AI co-CEO I wished I had when I was doing it all alone. She remembers your business, builds real strategy, and gets sharper every session.

And with PRO, you don't just get the AI — you get me. Monthly strategy calls, funnel and ad audits, priority coaching, and direct feedback. Thousands of happy BADDI™ users are already scaling smarter. This is the tech you've been waiting for.

16+Years in digital marketing
7-FigBusiness built from scratch
MillionsIn managed Meta ad spend
1000sof happy BADDI™ users
— Elyse Pickle

GOT QUESTIONS?

What makes BADDI™ different from ChatGPT?+
ChatGPT resets every conversation — you re-explain your business every single time. BADDI™ remembers everything. Your offer, your funnel, your goals, your past decisions. The longer you use her, the smarter she gets about your specific business.
I already pay for ChatGPT. Why spend $97/mo on this?+
You're paying for the memory, the business profile, and the strategy modes built specifically for online businesses. ChatGPT is a blank slate every time. BADDI™ is a co-CEO who already knows your business by session 3. That's what you're paying for.
I'm not tech-savvy — will I be able to use this?+
Completely. You just talk to her like a real strategist — tell her what's going on, what you're stuck on, what you want to build. She handles the rest. No prompts to learn, no technical setup.
What if I don't have a funnel yet?+
That's exactly what Funnel Mode is for. Tell BADDI™ your offer and audience and she'll build the entire funnel structure with you — from lead magnet to checkout flow.
Is this just for coaches or course creators?+
BADDI™ works for any digital-first business — coaches, course creators, service providers, product sellers, consultants. If you have an offer and need help with funnels, ads, automations, and strategy, she's built for you.
Can I cancel anytime?+
Yes. Cancel before day 3 of your trial and you won't be charged the $97/mo — you only pay the $9 trial. Cancel after that and you won't be billed again the following month. No contracts, no drama.

STOP STARTING
FROM SCRATCH.Start building with BADDI™.

3-day trial for $9. She'll know your business better than most consultants by session 3.

Then $97/mo · Cancel before day 3, keep the $9 trial only · No contracts